Privacy Policy

Introduction

Welcome to BodyFitAndStrong.com. We are committed to protecting your privacy and ensuring your personal information is secure. This Privacy Policy outlines how we collect, use, and protect your information in compliance with global regulations, including the EU General Data Protection Regulation (GDPR).

Information We Collect

• Personal Information: When you sign up for our newsletter, make a purchase, or contact us, we may collect personal information such as your name, email address, phone number, and payment details.
• Usage Data: We collect information about your interactions with our website, including pages visited, time spent on pages, links clicked, and other usage data.
• Cookies: We use cookies and similar technologies to track your activity on our site and store certain information.

How We Use Your Information

• Provide Services: To process your orders, manage your account, and deliver the products and services you request.
• Improve Our Site: To analyze site usage and improve our content, user experience, and offerings.
• Marketing: To send you promotional materials and updates about our products, services, and special offers. You can opt out of marketing communications at any time.
• Security: To protect against fraud and ensure the security of our site.
• Legal Compliance: To comply with legal obligations, resolve disputes, and enforce our agreements.

Legal Basis for Processing Personal Data

We process your personal data based on the following legal grounds:

• Consent: When you have given us explicit consent to process your data for specific purposes.
• Contract: When processing is necessary for the performance of a contract with you.
• Legal Obligation: When processing is necessary to comply with our legal obligations.
• Legitimate Interests: When processing is necessary for our legitimate interests, and your interests and fundamental rights do not override those interests.

Information Sharing

We do not sell, trade, or otherwise transfer your personal information to outside parties except to trusted third parties who assist us in operating our website, conducting our business, or servicing you, as long as those parties agree to keep this information confidential and comply with data protection regulations.

International Transfers

Your information, including personal data, may be transferred to and maintained on computers located outside of your state, province, country, or other governmental jurisdiction where data protection laws may differ. We ensure that adequate safeguards are in place to protect your data.

Your Rights

Under GDPR, you have the following rights:

• Access: The right to access your personal data and receive information about its processing.
• Rectification: The right to request the correction of inaccurate personal data.
• Erasure: The right to request the deletion of your personal data under certain conditions.
• Restriction: The right to restrict the processing of your personal data under certain conditions.
• Data Portability: The right to receive your personal data in a structured, commonly used, and machine-readable format.
• Objection: The right to object to the processing of your personal data under certain conditions.
• Withdraw Consent: The right to withdraw your consent at any time.

Data Security

We implement a variety of security measures to maintain the safety of your personal information. However, no method of transmission over the Internet or electronic storage is 100% secure.

Data Retention

We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including legal, accounting, or reporting requirements.

Changes to This Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the policy's effective date.

Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us at support[a]bodyfitandstrong.com.